Using digital price tags and shelf labels to their full potential

 The most evident is the capability to remotely and automatically adjust prices in many places. From anywhere (home, workplace, vacation), you may update new prices and promotional offers for all in-store products at once. When you take into account the time and money needed to physically print and replace all of the price labels you have changed—which adds up over time—this is really a game changer. From there, there are numerous advantages to a retail business using digital price changes.

Benefits of Electronic Shelf Labels

DECREASED WORK Changes to the prices can be made digitally without the help of store employees. Order picking and restocking can be expedited by employing labels with flashing LED lights to direct employees to the appropriate merchandise.

MARKETING OF PRODUCTS In-store sales conversions are increased when ratings and reviews are displayed on the label screen. Customers can access product specifications, user manuals, and comparisons by scanning QR codes. Online features like “Loyalty Lubs” and the ability to save products on your wishlist for subsequent review and purchase can also be facilitated via QR codes.

MARGIN OPTIMISATION With ESLs, you may implement an agile pricing strategy in which you can adjust the prices of all items as often as necessary. This maintains margins steady against changes in wholesale prices and currency volatility. Automated price reductions for perishable goods, like bread, increase sales.

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